HKTDC Hong Kong Toys & Games Fair 2010
11-14 January 2010
Hong Kong Convention and Exhibition Centre

Promote Your Image with New Brand Name Gallery Image is very important when it comes to building a brand, which is why the HKTDC Hong Kong Toys & Games Fair is helping the creators of branded collections to show off their products to best effect with an exclusive Brand Name Gallery, which will debut at the 2010 event. The gallery will showcase excellence in design and creativity, targeting buyers eager for new ideas, and who are keen to source top-quality products that meet all safety requirements and international standards. It is an excellent choice for exhibitors who are working on making a name for themselves in the toy industry with their own brand. The new zone will be located at a prime position at the fair, in Hall 1. The spacious environment is very conducive to conducting serious business negotiations with potential customers. Make sure your business makes these important connections in 2010 by confirming your participation in the new Brand Name Gallery. Who should join? Companies with original or registered brand names; or companies authorised by the brand-name owner to exhibit and re-sell the branded products*. Priority will be given to: • brands that advertise in consumer-oriented media; • brands with retail channels in any market Why should I join? “Brand Name Gallery” is a unique, themed section dedicated to showcase quality products with strong brand identity in an exclusive and magnificent setting. It is the most important highlight of the fair and is located in the most prominent location of the fair venue in Hall 1. It provides an excellent platform for exhibitors to reach out to worldwide industry players and to enhance brand awareness. Extra publicity You will also benefit from extensive and well-targeted publicity, providing additional exposure of your brand(s) to buyers and the press. The publicity includes: • entry in a tailor-made directory featuring your brand(s) and company information; • special highlights on Brand Name Gallery in the buyer newsletter and eDM; • special feature on the Brand Name Gallery on the official fair website www.hktdc.com/hktoyfair How to join? All applicants should submit (1) an application form; (2) copy of brand name/trade mark registration; or an authorisation letter from the brand owner to allow the applicant to exhibit and re-sell the branded products; (3) the latest product catalogues of the existing brands; (4) copies of the advertisement launched in any consumer-oriented media; (5) participation fee by cheque or bank draft; and (6) materials for publicity purpose: (i) electronic file of registered brand/logo (jpeg format), (ii) electronic file/photo of products (300dpi or above). Booth options and participation fee Raw Space: HK$2,998 per sq.m. / US$419 (minimum 36 sq.m.) Deluxe Booth (15 sq.m.): HK$61,110 / US$8,382 Act now! Supply of space is limited. * All applications will be vetted by the Review Panel. The organiser reserves the right not to accept an applicant into the Brand Name Gallery if the brand name has been registered with Intellectual Property Department in Hong Kong by another company.