Expect the Unexpected
Prepare to be surprised at HKTDC World Boutique, Hong Kong. Each year this vibrant event delivers smart, fresh designs to excite the market. It is dedicated to garments, accessories and lifestyle products with that wonderful quality - flair.

At the last event, over 450 brands brought their latest collections to World Boutique, Hong Kong. 2010 will again see a high level of participation by quality international brands.


Special Highlights
The International Fashion Designers¡¯ Showcase always makes buyers sit up and take notice as gifted young designers from Hong Kong and overseas show their highly original collections.
Buyers with an eye to the future must see the parade which concludes the Hong Kong Young Fashion Designers¡¯ Contest. Each year it reminds us why the ranks of successful Hong Kong fashion designers are continually refreshed by new talent.
The season¡¯s looks come alive as leading designers and brands put their latest collections on the runway at the fair.
The star power of Vivienne Westwood will be a highlight of the fair. The full impact of the exciting Vivienne Westwood brand will be experienced in a runway show of the label's latest collection. Added to that, the Creative Director of Vivienne Westwood, Andreas Kronthaler, will attend in person. Mr Kronthaler, who is also Dame Westwood's husband, is a creative and business force in the British company, overseeing the seasonal collections of four clothing ranges as well as bags, jewellery, footwear and eyewear. The brand's presence at World Boutique, Hong Kong will include a seminar and Mr Kronthaler has consented to be a VIP judge for the Hong Kong Young Fashion Designers' Contest.

Concurrent Event
Buyers at World Boutique, Hong Kong have a wonderful bonus sourcing opportunity at HKTDC Hong Kong Fashion Week for Fall/Winter, running concurrently. This fair is the largest of its kind in Asia and second largest in the world.


Sourcing On the Go - Tailor-made Exhibition Info On Your Mobile
iPhone Info Site
With the HKTDC iPhone Info Site, you can now pre-register for fairs and get your free admission badge anywhere and anytime. All information regarding HKTDC fairs, including event schedule, list of exhibitors, plus practical tips on getting around Hong Kong can be conveniently accessed.

Go to iPhone App Store and download HKTDC FAIRS now!

Mobile Info Site
Information of 30 fairs is now available at the HKTDC Mobile Info Site - hktdc.com/wap/en. Browse it and use it to get free admission badge.

Exclusive Travel Incentives for Trade Buyers
The HKTDC offers a variety of incentive programmes for trade buyers to the fair that involves exclusively discounted hotel rates and airfares. For further information, please contact HKTDC office nearest to you.

Get Free Admission Badge
Pre-register before 17 December 2009 for buyers from outside Hong Kong and 13 January 2010 for local buyers - to receive a free admission badge by mail.

hktdc.com Customised Sourcing Service
Now you can locate the right products you need by getting a list of relevant exhibitors with booth numbers and product photos at the fair. Look for this friendly sign at the fairground.

Enquiry Contacts
Customer Service Hotine: (852) 1830 668

RT
Rebecca Tse
Manager, Marketing Communications
Exhibitions Department